TOP STORIES

soundcloud podcast

Using Facebook as a Branding Tool

 TV and radio bring a lot of awareness to dealerships locally. However, it can be really expensive. Brian suggests using Facebook to promote local...

The Importance of a Dealership’s Unique Digital Retailing Process – Drew Tutton & Tim Cox | 6 Strategies to Manage Conflict and Improve Working...

Today on CBTNews.com - Wednesday, July 17th, 2019: The Importance of a Dealership's Unique Digital Retailing...

6 Strategies to Manage Conflict and Improve Working Relationships

Conflict among people is a tale as old as time. Much like any other business...

How to Properly Handle Inbound Service Calls for Greater Profitability

After all the technological advancements with handling internet leads, the auto industry is still far...

The Importance of a Dealership’s Unique Digital Retailing Process –  Tim Cox, CarNow & Drew Tutton, Ed Voyles

 Today on CBT News, we welcome back Tim Cox, co-founder of CarNow, and Drew Tutton,...

How to Improve Your Customer Experience with Ride-Share Services – Mahesh Shah, CDK Global

 CBT News sits down with Mahesh Shah, EVP, Chief Product and Technology Officer at CDK...

NEWSCAST

CBT Automotive Network Podcast

SUBSCRIBE

CBT JOBS BOARD

CBT News Jobs

30 SECOND MARKETING TIP

CarNowvideo

The Importance of a Dealership’s Unique Digital Retailing Process –  Tim Cox, CarNow &...

 Today on CBT News, we welcome back Tim Cox, co-founder of CarNow, and Drew Tutton, General Manager at Ed Voyles Chrysler, Dodge, and Jeep, to discuss the ongoing topic of digital retailing. With approximately 70 to 80 percent of...
ride-sharevideo

How to Improve Your Customer Experience with Ride-Share Services – Mahesh Shah, CDK Global

 CBT News sits down with Mahesh Shah, EVP, Chief Product and Technology Officer at CDK Global, to discuss their new partnership with Lyft and Hyundai. Mahesh tells CBT News that this initiative is all about providing a ride-share service...
video

Surprise and Delight: A Great Customer Service Concept. Or Is It? – Shep Hyken,...

 When talking about customer experience, every business owner has probably heard the phrase “surprise and delight your customer”. While this might seem like common sense at first, what if we told you that customers don’t always want to be...
advertisingvideo

The Attribution Revolution and How It Can Maximize Your Dealership’s Advertising Spend – Brian...

 We recently welcomed back Partner GM and VP of Paragon Honda, Brian Benstock to the CBT studios. Earlier this year, Brian presented a key study at the 2019 Google Think Auto conference, which discussed several industry trends including the...
infotainmentvideo

Build Brand Loyalty By Utilizing This Training Strategy – Paige Donnelly, Emerald Infotainment Specialists

 Paige Donnelly, Founder of Emerald Infotainment Specialists, joins CBT News to discuss how salespeople can help their customers to better understand vehicle infotainment systems and how her company works to achieve this. Paige has a background in automotive dealerships,...
social mediavideo

Creating Unique Social Media Strategies for Your Dealership – Cathy Nesbit, Harry Robinson Buick...

 According to a recent report by Statista, 69 percent of Americans ages 18-29 are active users of social media, making highly targeted social media strategies necessary, in order to create dealership exposure. On today’s show, we speak to Cathy...

SPONSORED CONTENT

The Importance of a Dealership’s Unique Digital Retailing Process – Drew...

Today on CBTNews.com - Wednesday, July 17th, 2019: The Importance of a Dealership's Unique Digital Retailing Process -  Tim Cox, CarNow & Drew Tutton, Ed...

6 Strategies to Manage Conflict and Improve Working Relationships

Conflict among people is a tale as old as time. Much like any other business collective, automotive retailers can become gossip factories or feel...

How to Properly Handle Inbound Service Calls for Greater Profitability

After all the technological advancements with handling internet leads, the auto industry is still far from perfect when it comes to handling inbound phone...

FIXED-OPS

How to Properly Handle Inbound Service Calls for Greater Profitability

After all the technological advancements with handling internet leads, the auto industry is still far...

Increase Service Retention with These Innovative Service Contract Features

Service contracts have been around for a long time. They provide additional profit opportunities at...

How to Build an Effective Digital Marketing Strategy for Your Fixed-Ops Department – Andy MacLeay, Dealer.com

 To ensure a steady flow of fixed-ops dollars, your dealership’s marketing and advertising strategies have...

How Long Should It Take To Prepare A Sale-Ready Vehicle? – Dennis McGinn, CEO of Rapid Recon

Every dealer knows that the profitability of your used-car inventory largely depends on the speed...

Building A Vibrant Service Department

Creating an environment where customers feel relaxed and well cared for can be a tough...
conflict

6 Strategies to Manage Conflict and Improve Working Relationships

Conflict among people is a tale as old as time. Much like any other business collective, automotive retailers can become gossip factories or feel like a battle ground where arguments and negative encounters between employees or with customers turns...
inbound

How to Properly Handle Inbound Service Calls for Greater Profitability

After all the technological advancements with handling internet leads, the auto industry is still far from perfect when it comes to handling inbound phone leads. According to CallSource and IHS/Polk research, 84 percent of consumers purchase vehicles from a...
digital marketing

Four Free Digital Marketing Training Resources for You and Your Staff

As the famous saying goes “you have to spend money to make money.” This likely applies to all of your business dealings: from hiring employees to managing your inventory. The same also holds for marketing. Whether you are purchasing...
internet leads

Effectively Manage Your Internet Leads with These Proven Strategies

Converting internet leads into car sales is an evolving and extremely challenging process. What worked five, three, or even a year ago isn’t necessarily as effective as it is today. What makes it even more important is that, according...
personality

The 5 Personality Traits That Winning Auto Retailers Have

A winning personality. It might sound cliche, but studies have shown that personality is what separates the salespeople at the top from those on the bottom. Even among those with great personalities, there are traits that make a salesperson...
trend

Trend Watch: What Dealers Can Expect in the Next Five to Ten Years

What can auto dealers likely expect for the next five to ten years of the automotive industry? Well, looking at the data, two words come to mind: “more disruption.” This development is not a bad thing, as these trends...
022015

OUR MONTHLY MAGAZINE

RECENT POSTS